When I am teaching Real Estate classes the most commonly asked question is “How can I improve my Career?” My answer is always “niche marketing.” Niche Marketing is a technique to get the best return for your marketing dollar. All Real Estate licensees in the state of Arizona can sell any real property in the state. If you were to market to every property owner or potential property owner, this would be a Blitz Krieg approach. Just because you can market to all groups does not mean that you should.
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Jul 142009
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